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The Real Season Finale: How Reality TV Turns Reunion Drama Into Marketing
By Maya Jacobson 04/29/2026 Reunions Act as More Than Post-Season “Catch Up” Reality TV reunions may seem like a disorderly, exaggerated post-season entertainment opportunity, but they have become a major marketing strategy for most reality TV shows. What used to be a simple catch up with the show’s cast, and the occasional edge of your…
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Data Visualization: How Spotify Wrapped Made Data Personal
By Maya Jacobson 04/22/26 When the end of December rolls around each year, social media feeds are taken over by screenshots of listening stats, music personalities, and top artists, all due to Spotify’s biggest campaign, Spotify Wrapped. What started as a cool way to show a personalized year-end data recap to users has become one…